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Event production in France – Booth and content

Description

Idea, design, production, and project management: Magnus Attefall
Tools: Photoshop, InDesign

Introduction:
This event project, in 2013, showcases my full-scope production work — from initial booth concept and messaging to on-site execution and technical content creation. For this international trade show in France, I led the design, layout, vendor coordination, and storytelling for Tail-f’s presence, ensuring their product demo and network system visuals resonated clearly with a technical audience. The result: a professional, branded environment that drove real engagement and positioned the company in front of key global prospects.

 

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Details
  • Date: July 4, 2025
  • Categories: Events
  • Client Tail-f Systems