Case study video – Storytelling for business

Producer: Magnus Attefall
Tools: Produced by an external agency 
Project: Case video

Introduction:
This video project is a strong example of how I use design and storytelling to turn technical case studies into visually engaging brand assets. Built around CTT Systems’ collaboration with Airbus Corporate Jets (ACJ), the goal was to communicate complex business impact — product innovation, client trust, and performance — in a format that’s both informative and emotionally engaging. My role included creative direction, scripting, structure, and design, bringing the full value of this high-level case into motion.